Heritage & lifestyle commerce
Brahma Tejas.
Craft, carried into commerce.
A richly visual storefront for Jaipur’s hand-block prints, textiles and handcrafted collections.
Live project / SmartmadeBrand-led ecommerceProduct discoveryResponsive storefrontVisit live website (opens in a new tab)

Craft, carried into commerce.
Brahma Tejas brings hand-block printed textiles, apparel, jewellery and home objects into one collection. The digital experience needs to express the character of the craft while making a wide catalogue easy to explore.
02 / The approachDesigned around
Designed around
the way it works.
Let the textiles set the tone. Ivory surfaces, heritage typography and generous photography lead into clearly organised categories, product information and a familiar shopping journey.
- Category-led discovery across textiles, apparel and home collections.
- Product pages, wishlist and customer account journeys.
- A consistent identity from the opening story to the catalogue.

A real product.
Ready to explore.
A live, brand-led commerce experience with a browsable catalogue, customer accounts and a distinct visual world.
